Challenge
A broad set of product groups had to remain easy to discover while campaigns and a consistent cross-device shopping journey stayed visible.
Solution
We reorganised search, categories and campaigns around product discovery while making trust signals and purchase steps more prominent.
Technology
Responsive commerce UI, extensive catalogue management, payment and logistics connections, performance improvements and technical SEO were delivered.
Outcome
Fakir gained a strong digital store that presents its range clearly and carries customers from discovery to purchase.