Challenge
Finding the right multimedia unit or accessory among hundreds of vehicle and product options was difficult. Technical specifications needed to be transparent and the purchase decision faster.
Solution
We placed a make-and-model product finder at the centre of the experience. Simplified category, brand and product pages make technical information easier to compare and shorten the mobile purchase journey.
Technology
Responsive commerce UI, vehicle compatibility data, advanced product management, payment infrastructure, performance optimisation and technical SEO were combined.
Outcome
Navigold gained a scalable sales channel that makes the right product easier to find and gives clear, trustworthy product information.